Elliot Rylands

Request for work

Sr. Product Designer

Calgary

10:45 AM

Email

About

Product & AI design lead with 17 years of experience building scalable digital products across healthcare, enterprise SaaS, government, and global consumer brands. I specialise in AI-native workflows, systems thinking, UX architecture, experimentation, and rapid prototyping, helping teams move quickly while keeping products intuitive, scalable, and commercially effective.

Across Jane.app, Scan.com, Squiz, and Flipside Group, I’ve led initiatives spanning enterprise DXP platforms, healthcare products, AI-assisted design systems, native applications, and customer-facing experiences used by organisations including Santander, Sainsbury’s, Coca-Cola, Suzuki, Papa Johns, Sage, MSI, and the UK Government. I’m known for bringing teams together, simplifying complexity, and creating products that feel human whilst delivering measurable business impact.

Experience
Senior UX Designer

Jane.app, Calgary

2025 – Present

Partnered closely with engineering to evolve and deploy a scalable MVP design system across product and web experiences.

Built AI-assisted tooling using Claude to accelerate tokenisation, documentation, and design system workflows.

Streamlined collaboration across design and engineering whilst helping shape the evolution of Jane’s product and brand ecosystem.

Senior UX Designer

Jane.app, Calgary

2025 – Present

Partnered closely with engineering to evolve and deploy a scalable MVP design system across product and web experiences.

Built AI-assisted tooling using Claude to accelerate tokenisation, documentation, and design system workflows.

Streamlined collaboration across design and engineering whilst helping shape the evolution of Jane’s product and brand ecosystem.

Senior UX Designer

Jane.app, Calgary

2025 – Present

Partnered closely with engineering to evolve and deploy a scalable MVP design system across product and web experiences.

Built AI-assisted tooling using Claude to accelerate tokenisation, documentation, and design system workflows.

Streamlined collaboration across design and engineering whilst helping shape the evolution of Jane’s product and brand ecosystem.

Staff Product Designer

Scan.com, London

2023 – 2025

Led customer and patient experience initiatives across healthcare products operating within UK and US markets.

Expanded the design system through a scalable contribution model, improving consistency and cross-team collaboration.

Supported product growth through experimentation, UX optimisation, and close collaboration with product and engineering teams.

Staff Product Designer

Scan.com, London

2023 – 2025

Led customer and patient experience initiatives across healthcare products operating within UK and US markets.

Expanded the design system through a scalable contribution model, improving consistency and cross-team collaboration.

Supported product growth through experimentation, UX optimisation, and close collaboration with product and engineering teams.

Staff Product Designer

Scan.com, London

2023 – 2025

Led customer and patient experience initiatives across healthcare products operating within UK and US markets.

Expanded the design system through a scalable contribution model, improving consistency and cross-team collaboration.

Supported product growth through experimentation, UX optimisation, and close collaboration with product and engineering teams.

Senior Product Designer

Squiz.net, London

2018 – 2023

Led platform and UX initiatives across Squiz’s Digital Experience Platform transformation, consolidating multiple products into a unified ecosystem.

Collaborated closely with engineering to tokenise and scale the design system, introducing governance workflows and implementation guardrails.

Contributed to a self-service initiative estimated to save the UK Government over £300 million between 2018–2023.

Senior Product Designer

Squiz.net, London

2018 – 2023

Led platform and UX initiatives across Squiz’s Digital Experience Platform transformation, consolidating multiple products into a unified ecosystem.

Collaborated closely with engineering to tokenise and scale the design system, introducing governance workflows and implementation guardrails.

Contributed to a self-service initiative estimated to save the UK Government over £300 million between 2018–2023.

Senior Product Designer

Squiz.net, London

2018 – 2023

Led platform and UX initiatives across Squiz’s Digital Experience Platform transformation, consolidating multiple products into a unified ecosystem.

Collaborated closely with engineering to tokenise and scale the design system, introducing governance workflows and implementation guardrails.

Contributed to a self-service initiative estimated to save the UK Government over £300 million between 2018–2023.

Education
Bachelor of Design in Interaction Design

National University of Singapore

Sept 2017 - August 2021

1st winner in a university hackathon during my academic journey, showcasing my prowess in innovative problem-solving and collaborative design in 2019

Bachelor of Design in Interaction Design

National University of Singapore

Sept 2017 - August 2021

1st winner in a university hackathon during my academic journey, showcasing my prowess in innovative problem-solving and collaborative design in 2019

Skills

AI Product Design

Building AI-native workflows, tooling, and product experiences using modern prototyping and LLM ecosystems.

Design Systems

Scaling multi-product systems through tokenisation, governance, accessibility, and engineering collaboration.

UX Architecture

Structuring intuitive product experiences across complex platforms, workflows, and multi-team environments.

User Research

Experience in conducting insightful user research to inform design decisions.

Rapid Prototyping

Using AI, Framer, and modern tooling to quickly validate ideas, align stakeholders, and accelerate delivery.

Contact

Email:

hello@gracewijaya.com

Phone:

+65 8123 4567

Linkedin:

gracewijaya

Social Media: